Back in August outdoor retailer, Atmosphere, came out to Newfoundland to shoot their fall ad campaign on the iconic East Coast Trail …and it was a blast! Our crew of eight hiked, scouted explored and shot in locations from Flatrock to LaManche over 5 days. Even Cape Spear …as far east as you can go in North America! For a photography and ad people its very rewarding to be doing full on advertising production on location in beautiful place.
Producer: Kaitlyn Smith
Art Director: James Wallbank
Production Assistant: Terry Day
Models: Camille Stopps, Morgan Locke, Michael Zatylny, Faraz Qureshi.
The photos are making their way through their social media feeds and their retail website. Here is a small cut of my favourites.