Tag Archives: tourism

Something in the Atmosphere

Back in August outdoor retailer, Atmosphere, came out to Newfoundland to shoot their fall ad campaign on the iconic East Coast Trail  …and it was a blast! Our crew of eight hiked, scouted explored and shot in locations from Flatrock to LaManche over 5 days. Even Cape Spear  …as far east as you can go in North America! For a photography and ad people its very rewarding to be doing full on advertising production on location in beautiful place.

Producer: Kaitlyn Smith
Art Director: James Wallbank
Production Assistant: Terry Day
Models: Camille Stopps, Morgan Locke, Michael Zatylny, Faraz Qureshi.

The photos are making their way through their social media feeds and their retail website. Here is a small cut of my favourites.

 

 

Endless Summer 2015

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OK, that might be a bit delusional. July was a weather torture test in Newfoundland and “Winter is Coming” has become “I told you so” as December gets  a firm grip on us and we resign ourselves to the dark months.   ….BUT!  August was awesome and the summer stretched well into October so we got to do some great “fall” shooting that looked like an endless summer. A little bit of climbing with the Newfoundland Youth Team in Stiles Cove,  yoga in the Manuals River with climber and circus aerialist Keely Whitelaw, getting dirty in the political trenches with Marg, Princess Warrior and glorious “summer” photos with NSO musicians Chantelle Jubinville and newest member Rosemary Lawton. The remote sandy beach at Lance Cove Point at the southern tip of the Avalon Peninsula is a match of anything in the tropics …ok, the temps were chilly but it LOOKS like the Caribbean! We took sheep for a boat ride on the islands off Tors Cove, danced with Katie Hardy at Cape Spear and it even made our shoots with Toromont CAT much more pleasurable. Our vacation adventures in August saw us out on the road kayaking, canoeing and exploring the out-of-the-way areas of north east coast of the island. So, here is good-bye to summer and hello winter. Bring it on. Skiing and ice climbing coming up.

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