Photoshop is for wimps.

Ocean racing legend Alex Thomson does a " keel walk " for Hugo Boss ad

This is how great photos get made. Not with Photoshop but with a creative vision, some good planning and solid coordination. When Hugo Boss wanted a memorable ad shot they turned to sailing legend Alex Thomson and his 8 tonne 60 foot carbon fibre yacht, a 255 horsepower jet ski, 45 combined years of sailing experience ….and a production team with nerves of steel.

Check out the video below for how they did it and visit Alex Thomson Racing website for more spetacular (And REAL) photos.

The models were a bunch of chickens …really!

The photographers Valentine

Another great piece from Aaron Johnson at What The Duck

Happy Valentine’s Day to all those poor souls in a relationship with a photographer.

 

 

Perception and reality of journalism

This graphic that has been making the rounds this week pretty well sums up the journalism identity crises.

Andrew MacNaughtan dies on photo shoot.

Toronto photographer Andrew MacNaughtan died yesterday in Los Angeles of a heart attack while on a shoot with Canadian rock band, Rush.

A statement on Rush’s Facebook page said “We’re deeply shocked and heartbroken to learn of the sudden passing of our close friend and longtime photographer, Andrew MacNaughtan. He was a sweet person and a very talented artist. Words cannot describe how much he will be missed.”

Andrew has documented Rush for many years, but is famous for his portraits, album covers and music videos for the Who’s Who of the Canadian music business. He was no stranger he in Newfoundland either as he is responsible for much of the photography and video for Great Big Sea. Alan Doyle said, “A great and constant friend to GBS and to me. Much Love to his Family and Friends.”

The photographer’s most recent work was a book called ‘Grace: Africa in Photographs’, with proceeds going to Art Gives Hope, a charity he founded in 2006.

MacNaughtan, a four-time JUNO Award winner (for Rush, Our Lady Peace, Tom Cochrane and Jann Arden) has worked with some of Canada’s most notable media, entertainment and music personalities. He travelled to Tanzania and Kenya in November 2010 with the purpose of capturing the spirit and beauty of the landscapes, wildlife and people to raise funds for the prevention, care and advocacy of children in HIV/AIDS affected regions.

The idea to use these photographs in a book was taken a step further when MacNaughtan enlisted the help of friends in the recording industry to lend poetic voice to the images. More than 30 artists including Celine Dion, Michael Bublé, Geddy Lee and Alex Lifeson, Bryan Adams, Annie Lennox, Daniel Lanois, Hedley, Bruce Cockburn, Fefe Dobson, Ed Robertson, Jann Arden, Serena Ryder, Lights, Nikki Yanofsky and Tom Cochrane to name a few, graciously provided commentary to photos that inspired them.

Like most photographers and artists who spend any time in Africa it has a profound impact. If you would like to do something good in Andrew’s memory visit Art Gives Hope and purchase a book or print.

On location with Shane Mahoney

Shane Mahoney portrait in Logy Bay

Shane Mahoney photographed in Logy Bay, Newfoundland by Greg Locke © 2012

There is nothing like the challenge of a location portrait. You have to go prepared for sun, cloud or rain, bitter cold or sweltering heat. The day we photographed famed wildlife biologist, Shane Mahoney, as a part of an ongoing documentary film project, it was bitter cold and brilliant, blinding morning sun …and the crew were prepared. No “fix it in Photoshop” for this bunch. Time spent at the computer “fixing” is time wasted and an admission you didn’t do it right the first time.

So, I’ll share some tech info.

logybay lighting setupWe knew the “mood” we wanted so we set to work. First the harsh sunlight on the subject area was knocked down with a 4ft sq diffusing scrim. Then a light reading was taken and the whole scene was underexposed in camera (Nikon D2x) with the exposure compensation control. Next we fired up a 2ooo watt 5600k HMI location light and focused it on Shane’s face using another 4ft sq diffusion scrim to soften the shadows. The light was then positioned to over compensate for the camera under exposure bringing just the subject back to proper exposure.

…and, of course, f2.8 for shallow depth of field to give some separation of the subject from the background.

While there are certainly memorable photos where a photographers great eye and reflex capture a fleeting moment or as Henri Cartier -Bresson called it, “the decisive moment”, there are other photos that are achieved by planning and executing a visual concept. It’s about making it happen. This is the world of creative and  commercial photography and film making.

 

 

The failure of Google and FaceBook

I found this particularly interesting as I’ve been complaining for the past year how useless Google and Yahoo News has become in actually finding anything useful in my work and research.

To the point where I have built my own bookmark library of USEFUL and reliable websites and avoid Google and Yahoo unless I’m on a fishing trip.

Maybe this is what happens when you get inherently anti-social tech and math geeks inventing “social” media. Not everything can be quantified or fit a mathematical model.  Especially human behavior and social evolution.

Check out this clip from Eli Pariser’s TED lecture.

My favourite shots of 2011

Photosensitive GSL0990

PhotoSensitive - Kids who can. Photo by Greg Locke © 2011

Wendy and Mark, by Greg Locke © 2011

We shoot tens of thousands of pictures during the year on an average of 75 assignments so you would think picking  favourites would not be easy. Yet, during the year-end digital clean up there are always just a few that leap off the screen from the pixel pile and remind me why I love doing what I do.

We had a non-stop year in 2011 with a number of major back-to-back shoots and travel took us to British Columbia, Maine and New Brunswick. I had a tough choices to make this year.  I could only narrow it down to these three. The first was of Erinn during a location scouting trip in the back alleys of downtown St. John’s. The second was shot at an Easter Seals summer camp for a project by PhotoSensitive which is scheduled to go on exhibit in Toronto in March. The third is from Wendy and Mark’s awesome wedding.

Thanks to all the clients, colleagues, friends and crew that made 2011 such a great year for us. What should we do this year to top it?

….yes, yes, I’ve heard the rumours of a new book and  big documentary project, too.

grafitti-artist

The Grafitti Artist. Photo by Greg Locke © 2011

Reuters: Best Photos of 2011

Reuters photographers produce over half a million images every year. Some pictures define an event, others capture a moment revealing an aspect of the human condition. In this gallery Reuters photographers offer unique insight into some of our best pictures of the year as chosen by Reuters photo editors. Remember, these are news and documentary photographers who cover world events from war and tragedy to life’s poignant moments.

As a contributing photographer to Reuters I always look forward to this time of year to catch up on the great work my colleagues around the world produce. They never disappoint.

….visit the gallery

 

Vale Long Harbour photos in Globe and Mail

This weekend the Globe and Mail’s Report on Business ran a story by Shawn McCarthy on the Vale nickel smelter construction at Long Harbour, Placentia Bay, Newfoundland. In the online edition they also ran a photo gallery of a larger selection of photos I shot when Shawn and I visited the site last month.

Read Shawn’s story…

View the gallery slide show…