Pollster Nik Nanos says Canadians still trust TV news more than any other news sources. Internet news sites are last!
THAT doesn't bode well for the online news media and kind of does in the business plan.
maybe, traditional business plans just don't apply in the new online
world. They certainly don't seem to be working for “traditional”
I guess this means newspapers AND the internet are dead when it comes to news delivery to the general population. …I don't think so, but maybe the internet is for a new market and let the old mass media have the old masses?
to a Nanos/Policy Options poll completed this week, television is still
the number one source of news for Canadians, by a wide margin over
newspapers, radio and the Internet. TV is also, again by comfortable
margins, the most trusted source of news.
The research suggests that traditional media still have a
significant credibility advantage over the Internet as a conduit for
news information but that newspaper content providers have been
comparatively hit harder than TV news providers.
Thinking of the power of the Internet as a vehicle for enriched long
form news content and interaction, it's not surprising that newspapers
have taken a hit. Conversely, it could quite well be that short and
punchy TV news content may be comparatively less vulnerable, at this
point, to the Internet.
The full analysis with tables are posted on our website at: http://www.nanosresearch.com.
Primary News Source Question: Which of the following would be your primary source of news? [Rotate]
Most Trusted News Source Question: Which of the following news sources do you trust the most? [Rotate]
Newspapers – Paper vs. Online Question: Thinking about newspapers,
what percentage of content would you read in paper form and what
percentage would you read online?
Television News – TV vs. Online Question: Thinking about television
news, what percentage of content would you watch on TV and what
percentage would you watch online?
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